Full Job Description
Join Our Team as a Digital Content Strategist in Juneau, Alaska!
Are you a creative thinker with a passion for developing innovative content strategies? Do you have expertise in digital marketing and want to make a meaningful impact in a thriving company? We invite you to explore this exciting opportunity to join Amazon as a Digital Content Strategist in our Juneau location. As one of the leading names in e-commerce, Amazon is dedicated to delivering an unmatched shopping experience and we need talented individuals like you to help us achieve our goals.
About Amazon
As one of the biggest revenue-generating companies in the world, Amazon is committed to being Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. Our expansive range of services, from retail to cloud computing, and digital streaming to artificial intelligence, creates endless opportunities for innovation. At our Juneau location, we are focused on enhancing our regional presence and delivering a unique online experience to our customers in Alaska and beyond.
Your Role as a Digital Content Strategist
As a Digital Content Strategist at Amazon, you will play a crucial role in shaping our content strategy to align with our business objectives and engage our diverse consumer base. You will work closely with marketing, design, and product teams to create compelling digital content that drives traffic and fosters brand loyalty. Your expertise will be instrumental in boosting our online presence and creating a consistent voice for our brand across all digital platforms.
Key Responsibilities:
- Analyze content performance metrics to refine strategies and drive improvements.
- Develop content calendars and guidelines for various digital platforms including websites, social media channels, and email marketing.
- Collaborate with cross-functional teams to create compelling digital experiences that resonate with customers.
- Conduct market research to stay updated on trends and competitive strategies.
- Support SEO initiatives by providing recommendations on content optimization.
- Identify and engage with key influencer partnerships to enhance brand visibility.
- Monitor and analyze customer engagement and feedback to drive future content development.
- Mentor junior content specialists and provide guidance on best practices.
Qualifications
To succeed in this role, you will need a combination of creativity, analytical skills, and in-depth knowledge of digital marketing strategies. We’re looking for candidates who are proactive, results-oriented, and passionate about crafting engaging digital content.
Required Skills and Experience:
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital content strategy or a similar role.
- Strong understanding of SEO, web analytics, and social media strategies.
- Proficient in content management systems and digital marketing tools.
- Exceptional writing and communication skills.
- Ability to handle multiple projects and deadlines in a fast-paced environment.
- Demonstrated ability to think strategically and creatively to drive engagement.
Why Work at Amazon in Juneau?
Working at Amazon means being part of a culture that values innovation and collaboration. As a Digital Content Strategist in Juneau, Alaska, you will enjoy a unique blend of professional growth and quality of life in a stunning natural environment. Juneau, often referred to as the